1946-testimonials Research Archives

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Late 1940s Uses for Jeeps

• CATEGORIES: Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: This was last published Jan 08, 2018.

This was published in a late 1940s sales book. One guy claims he hooked up his windshield wiper vacuum hose to his milking machine to streamlined the milking.

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1946 Berkey Aux Fire Dept Testimonial

• CATEGORIES: Features, Fire/Police/Industry Vehicles, Old Images • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: This Fire Department testimonial was initially posted October 28, 2017.

This testimonial included a detailed list of fire jeep specs. 
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1946 Jeep Testimonial by Unique Variety Service

• CATEGORIES: Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: Last posted October 02, 2017.

Bob Legee, of  Unique Variety Service, a business that provided mowing, snow plowing, and other landscaping services, wrote this testimonial for Jeep in 1946.

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1946 Testimonial from the Wachusett Country Club

• CATEGORIES: Advertising & Brochures, Documents, Features, Old Images • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: Last posted October 12, 2017

The photo of the jeep underneath the letter shows it without bow holders, but with an extra spare tire carrier. Does this mean the country club ordered it this way? Were the bow holders ever installed? There have been a couple early 2As that appeared unrestored, but without bow holders. I’ve wondered if they could be ordered that way.

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1946 Testimonial For the Jeep

• CATEGORIES: CJ-2A • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: This was first posted October 27, 2016.

This letter by David Mann about why he was buying a new jeep was included in a 1948 book for salesman.

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What 1946 Willys Overland ‘Jeep’ Owners Say ….

• CATEGORIES: Advertising & Brochures, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: This was first published September 13, 2014.

These testimonials are from a Willys Overland Sales book dated 1946.

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1946 Testimonial from Maine

• CATEGORIES: Advertising & Brochures, Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: This was originally posted May 17, 2014.

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Testimonials: Williams Brothers Engineers

• CATEGORIES: Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: This was first posted February 13, 2014.

The testimonial is good, but the picture less so.
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Testimonial: Willys of Providence

• CATEGORIES: Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: This was originally published November 03, 2013.

Here’s another testimonial, this time from Willys of Providence, Inc.

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Barrington Radio Service Testimony

• CATEGORIES: Advertising & Brochures, Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE :This was published October 03, 2013:

This photo is neat, but I wish the paper had been a little thicker so the words didn’t show through.

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Testimonials: Davis Farm Contracting

• CATEGORIES: Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

Originally Published Feb 12, 2014: Davis Farm Contracting tried everything, but a jeep proved the most satisfactory vehicle for their company.

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Testimonial: A Jeep on Cemetery Duty

• CATEGORIES: Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: This was first published just over 10 years ago on October 17, 2013.

This testimonial comes from a cemetery in Springfield, Massachusetts, that espouses the lawn-friendliness of the jeep.

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Testimonial: Davis Farm Contracting

• CATEGORIES: Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: This was previously published August 25, 2013.

This and other testimonials are from 1946 and were combined into a sales binder used by Willys Overland salesman.

This particular testimonial is by Davis Farm Contracting, Company, of Albany, Georgia.

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Roscoe Turner Testimonial for Jeeps

• CATEGORIES: Advertising & Brochures, Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: This was originally published Aug 30, 2013.

Famous barnstormer and racing pilot Roscoe Turner endorsed the jeep in this 1946 letter.

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Police Department Testimonials from Toledo & NY

• CATEGORIES: Advertising & Brochures, Documents, Features, Fire/Police/Industry Vehicles • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: It’s been almost nine years since I posted a series of Testimonials to the early jeeps that were part of a very rare early sales book. Most, but not all, included images. A friend of mine shared them with me. You can see them all here: http://www.ewillys.com/tag/1946-testimonials/

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Originally Posted September 16, 2013: 

Here are several examples from Police Departments from the sales book:
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And from New York City:

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1946 Testimonial from Service Station

• CATEGORIES: Advertising & Brochures, Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: The other day I realized that the jeep in this photo from a collection of early jeep information published in 2014 looks very similar to an illustrated jeep that appeared in a 1947 newspaper ad. Here’s the image and it’s associated testimonial:

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Here’s the advertisement from the June 3, 1947, ad published in the Sullivan Daily Times, out of Sullivan, Indiana, that highlights the ability of the jeep to be an efficient, low-cost option as a road-service vehicle.

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1946 Testimonial for the CJ-2A

• CATEGORIES: Features • TAGS: This site contains affiliate links for which I may be compensated.

Charles Bachman wrote a testimonial for Willys-Overland for his Parkhurst Motors company out of Syracuse, New York. The accompanying photo is interesting as it has a mid-mounted spare tire.

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1946 Testimonial by Hickok Oil

• CATEGORIES: Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

This testimonial was dated October 31, 1946.

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1946 Testimontial from John S. Yaryan

• CATEGORIES: Documents, Features, Old Images • TAGS: This site contains affiliate links for which I may be compensated.

The writer of this testimonial must have had a very low numbered VEC.

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1946 Testimonial From Hawkinsville Auto & Tractor

• CATEGORIES: Features, Old Images • TAGS: This site contains affiliate links for which I may be compensated.

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1946 Testimonial For the Jeep & Buzz Saw

• CATEGORIES: Documents, Features, Old Images • TAGS: This site contains affiliate links for which I may be compensated.

Another satisfied customer.

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1946 Testimonial by Tractors & Equipment, Inc.

• CATEGORIES: Features, Old Images • TAGS: This site contains affiliate links for which I may be compensated.

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Early Newgren Info

• CATEGORIES: Features • TAGS: This site contains affiliate links for which I may be compensated.

This early Newgren explanation and product list appeared in a late 1940s sales book. The book also included a couple extra pages not specifically about Newgren that I’ve tacked on below. (The jeep could shell corn? I don’t think I’ve seen that attachment?)

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1946 Testimonial Maine Fish & Game

• CATEGORIES: Features, Old Images • TAGS: This site contains affiliate links for which I may be compensated.

The “it can do what others can’t” message of this testimonial pretty much defines the jeep’s niche at this point.

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1946 Testimonial Toledo Baseball Company

• CATEGORIES: Features, Old Images • TAGS: This site contains affiliate links for which I may be compensated.

Not the most enthusiastic testimonial we’ve read for the new jeep!

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