UPDATE: This was last published Jan 08, 2018.
This was published in a late 1940s sales book. One guy claims he hooked up his windshield wiper vacuum hose to his milking machine to streamlined the milking.
UPDATE: This was last published Jan 08, 2018.
This was published in a late 1940s sales book. One guy claims he hooked up his windshield wiper vacuum hose to his milking machine to streamlined the milking.
UPDATE: This Fire Department testimonial was initially posted October 28, 2017.
This testimonial included a detailed list of fire jeep specs.
UPDATE: Last posted October 02, 2017.
Bob Legee, of Unique Variety Service, a business that provided mowing, snow plowing, and other landscaping services, wrote this testimonial for Jeep in 1946.
UPDATE: Last posted October 12, 2017
The photo of the jeep underneath the letter shows it without bow holders, but with an extra spare tire carrier. Does this mean the country club ordered it this way? Were the bow holders ever installed? There have been a couple early 2As that appeared unrestored, but without bow holders. I’ve wondered if they could be ordered that way.
UPDATE: This was first posted October 27, 2016.
This letter by David Mann about why he was buying a new jeep was included in a 1948 book for salesman.
UPDATE: This was first published September 13, 2014.
These testimonials are from a Willys Overland Sales book dated 1946.
UPDATE: This was originally published November 03, 2013.
Here’s another testimonial, this time from Willys of Providence, Inc.
UPDATE :This was published October 03, 2013:
This photo is neat, but I wish the paper had been a little thicker so the words didn’t show through.
Originally Published Feb 12, 2014: Davis Farm Contracting tried everything, but a jeep proved the most satisfactory vehicle for their company.
UPDATE: This was first published just over 10 years ago on October 17, 2013.
This testimonial comes from a cemetery in Springfield, Massachusetts, that espouses the lawn-friendliness of the jeep.
UPDATE: This was previously published August 25, 2013.
This and other testimonials are from 1946 and were combined into a sales binder used by Willys Overland salesman.
This particular testimonial is by Davis Farm Contracting, Company, of Albany, Georgia.
UPDATE: This was originally published Aug 30, 2013.
Famous barnstormer and racing pilot Roscoe Turner endorsed the jeep in this 1946 letter.
UPDATE: It’s been almost nine years since I posted a series of Testimonials to the early jeeps that were part of a very rare early sales book. Most, but not all, included images. A friend of mine shared them with me. You can see them all here: http://www.ewillys.com/tag/1946-testimonials/
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Originally Posted September 16, 2013:
Here are several examples from Police Departments from the sales book:
And from New York City:
UPDATE: The other day I realized that the jeep in this photo from a collection of early jeep information published in 2014 looks very similar to an illustrated jeep that appeared in a 1947 newspaper ad. Here’s the image and it’s associated testimonial:
Here’s the advertisement from the June 3, 1947, ad published in the Sullivan Daily Times, out of Sullivan, Indiana, that highlights the ability of the jeep to be an efficient, low-cost option as a road-service vehicle.
Charles Bachman wrote a testimonial for Willys-Overland for his Parkhurst Motors company out of Syracuse, New York. The accompanying photo is interesting as it has a mid-mounted spare tire.
This early Newgren explanation and product list appeared in a late 1940s sales book. The book also included a couple extra pages not specifically about Newgren that I’ve tacked on below. (The jeep could shell corn? I don’t think I’ve seen that attachment?)
The “it can do what others can’t” message of this testimonial pretty much defines the jeep’s niche at this point.