This unusual brochure shares information about the Baby-jeep, a bassinet available in three colors–blue, ivory, and salmon–that was produced out of Holland. The brochure includes a small, illustrated jeep on the cover. It’s printed on thick paper that makes for a nice brochure, but I’m still not sure why it is call a “Baby-jeep”.
Features Research Archives
1953 Post Kaiser-Willys Merger Ads
These three Kaiser-Willys ads demonstrate a national campaign ad offering to dealers who wanted to share the news that Kaiser and Willys vehicles were being sold under the same brand. Though the purchase was announced in the spring of 1953, the ad campaign was introduced until the fall of 1953 after the sale was completed (See the June 1953 ad at bottom that introduces a new dealer, but doesn’t mention Kaiser).
The imagery and order of the blocks is interesting. Though Kaiser purchased Willys-Overland’s assets, for the extensive network of Willys dealers the experience was the opposite; they were adding Kaiser products to their Willys sales portfolios. I expect this explains why the Kaiser block is pictured being added to the Willys block rather than the other way around.
A June 5, 1953, full-page ad out of California introduced Haley Motors, a new “Willys” dealer. Though the merger had been announced, it wasn’t finalized until the fall of 1953; this likely explains why there was no mention of Kaiser in this ad.
Reprint Photo of Medic Jeep in France & A Brazilian Medic Jeep model
Steve shared this photo. Though it is an undated reprint, it’s one I hadn’t seen. The photo is only 5″x5″. I’m surprised it isn’t reproduced as a 8″x10″ photo.
View all the information on ebay
“This is a nice reproduction of an original World War Two photo showing US soldiers in a Jeep reading a sign prepared by French citizens expressing gratitude for the liberation of France from the Nazi’s. Great photo! Size of photo is about 5″ x 5″.”
The photo above sent me on a quest to find another example of a medic/ambulance jeep with a cross painted onto the grille. I finally found one on a model, one built to replicate a Brazilian Expeditionary Force jeep ambulance from 1944 Italy. The author of the post did a good job retelling the history of the jeep (and didn’t fall for some of the incorrect history on the internet).
http://panzerserra.blogspot.com/2013/04/jeep-14-ton-4×4-ambulance-brazilian.html
1953 Article on 1/2 Scale Jeep for Daughters
Andy McIntyre built this model jeep with ingenuity and scavenged parts to help teach his two daughters, Ann and Phyllis, how to drive and use hand signals. He also planned to introduce them to local law enforcement. Eventually, he wanted to teach all the kids how to properly drive, as he noted in the article “Children of today are born into an age of speed … Everyone needs to sharpen his wits to keep step with this age of machines.” It sounds like Andy and his wife raised their girls to be tough and independent!
It sounds like the family had a third daughter, Joy, who passed away in 2008, proceeded by the deaths of her parents Andy and Cora McIntyre. The older sisters, Ann and Phyllis, were still alive as of 2008.
Carl Sandburg’s 1962 CJ-6 in Flat Rock, North Carolina
Pulitzer Prize winning poet and author Carl Sandburg was the owner of a CJ-6 which can still be seen at his form home, now a National Historic Site, in Flat Rock, North Carolina (presently closed to tours due to Covid). It looks like a beautifully persevered CJ-6.
According to a 2016 comment on Pinterest, “This 1962 Willys Jeep was a gift to Carl Sandburg for his help in writing the script for the movie The Greatest Story Ever Told. It is on display in what was once the Goat Dairy building at Connemara, his home and farm for the latter years of his life in Flat Rock, NC.”
1953 Photo of Mighty Mite w/Helicopter
This photo appeared in the August 19, 1953, issue of the Dayton Daily News (Ohio). Interestingly, the original press photo does not have the helicopter in the background …
Here’s what appears to be the original photo:
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“Photo is 10″x 8″in size.”
Old Photo (Negative) of CJ-2A w/ Wilt Ranch Lettering
This photo sold recently on eBay for $15.49. I tried to learn more about Wilt Ranch, but was unsuccessful.
“1940s era photo Negative Willys Jeep AUTO Car WILT RANCH Owner gives TOUR.”
1953 Article on the Air Force’s M-38 “Jiffy Fix-it” Jeep
Grandpa Crosses the Golden Crack
This video from 2019 proved popular enough that several folks have sent it to me. Stock jeeps can do some impressive things, especially when driven by someone who knows what their jeep can and can’t do.
1947 Photo of Nita Electric “House Jeep”
Steve spotted this photo from the University of Kentucky’s archives. It shows a modified MB/GPW with a ‘house’ over it for weather protection. I assume the owner of the jeep was also the owner of Nita Electric. The image below shows only the jeep; you can view the full photo here.
Someone spent took some care to do a nice refurb of this jeep. The bolt details on the rims and frame look really good.
1953 Willys-Overland Dealer Ad Mats for Newspapers
In 1953 Willys-Overland shared these mat examples of ads on one page (15″x20″) with its dealers. I’m amazed that any of these surprised, as it is printed on newspaper.
Photo of Tour Jeep Navigating the Chimney Rock Jeep Trail
UPDATE: Started as a private endeavor, Chimney Rock was a tourist attraction for most of the 20th Century (more history here). In 1963 a Jeep Trail was added to the Chimney Rock and a tour jeep began ferrying tour groups up the mountain. The tour company had three modified CJ-6 tour jeeps. This photo was likely taken between 1963 and 1977, when the jeep trail became a walking trail. In 2006 Chimney Rock became a North Carolina State Park.
The photo below was taken from the website, but no longer appears on the history page itself.
This same photo is available on eBay
“You are bidding on an original press photo of Forest Jeep Trail Chimney Rock Park North Carolina. Photo measures 8 x 10 inches and is not dated.”
There’s another press photo that is also available on eBay which shows a tour jeep at Hickory Nut Falls, a stop on the way to Chimney Rock:
View all the information on ebay
“You are bidding on an original press photo of Hickory Nut Falls Tourist Jeep Chimney Rock Prk North Carolina. Photo has creases right corners & slight waving top edge due to too much glue being used to attach the information sheet onto the back of the photo. Photo measures 8 x 10 inches and is dated 8/5/1969.”
Wannatoy Wagons by Dillon Beck Manufacturing
UPDATE II: I managed to track down all four colors of wagons on eBay.
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UPDATE Posted July 2020: It turns out that I I had “Wanna Toy” as two separate words, but the brand name is actually “Wannatoy”.
From Chriscollectibles.com: Wannatoy, the trademark of Dillon Beck Manufacturing Co., produced toys made of acetate plastic. Based in New Jersey, they manufactured numerous toy vehicles (as well as doll house furniture, pot and pan sets and possibly other toys) after the end of WWII through the late 1950s.
From “O’Brien’s Collecting Toy Cars & Trucks” book, 1990, “Wannatoy was among the first toy makers off the starting block at the end of World War II. Of the millions of children born during the war, and the millions more who arrived soon afterward, a good percentage played with Wannatoys.
What seems to have been the company’s first offering, the twenty-five-cent futurist Coupe, was a hit toy for Christmas of 1945, selling a million units that season. With streamlined, Deco-influenced body and bible top, the Couple continued to sell well into the 1950s.”
Here’s an ad (thanks to Andy) from 1952 (available on eBay). The ad suggests there were only three colors of wagons, but doesn’t indicate what those were. So far, I’ve identified four colors (red, green, blue, purple … see them at the bottom of this post).
And this is an example of the packaging. The company targeted both girl and boys:
And this is an example of a display box (available with toys on eBay):
And now for the wagons …Here’s a photo of a blue wagon I just picked up.
And, this is an example of a (florescent looking) green wagon that I hope to acquire in a few days:
Cutlas 1961 Power-Lock and Selective Drive Brochures
The Form-104 Selective drive brochure I’ve seen previously, but I’ve not seen the 1961 Power-Lock brochure.
This Power-Lock brochure is a tri-fold brochure that folds from 3.5″ x 5.5″ to 10.5″ x 5.5″
This folded Cutlass Selective drive brochure has a form number of 104, but lacks a date. It is small, only folding in half from 3.5″ x 5.5″ to 7″ x 5.5″
The “Jeep Club” of El Paso, Texas
A January 18, 1953, article in the El Paso Times shared the story of seven young men who formed “the jeep club”. There was no fancy name attached to it. They guys liked to explore the surrounding mountains, hunt jack rabbits, trap coyotes, and play with their jeeps.
On the same page as the jeep article was an article about the first mail route in the United States, one that operated between Roswell and Torrance, New Mexico. The mail (and the occasional passengers) were ferried on the YELLOW DEVIL, an assemblage of discarded auto parts; that kind of sounds like a few jeeps I’ve known.
Obviously, this article was written before the aliens reached Roswell, because, rather than known for “progress of modern development (was it really known for that?)”, it’s pretty much famous for other-worldly visitors.
Make sure to reach the final story, one in the far right lower corner. Need rats for an experiment? One scientist discovered an easy way to get them …
A CJ-2A Joins the Circus Ballet
This photo from July 04, 1946, in the Portola Register (out of Portola, California) shows famed clown Emmet Kelly helping Aileen Darnay step out of a CJ-2A, a jeep that was new to the circus. I wonder if the “WILLYS JEEP” painted on the hood was a form of advertising that reduced the cost of the jeep to the circus?
Postcard of Wisconsin Deer Park on eBay
UPDATE: Here’s another example of a Wisconsin Dells Jeep Train, probably from the mid-1960s.
View all the information on eBay
“3-1/2 x 5-1/2 (Standard Size) postcard.”
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Originally Posted April of 2017: Seth spotted this postcard depicting a jeep pulling visitor trams at the Wisconsin Deer Park at the Wisconsin Dells. Opened in the 1950s (see history here), the park still operates, but there’s no evidence that the trams are still used, The closest thing to a jeep tram is a kids train.
1945 Photo Gen. Omar Bradley and Mar. Ivan Koev on eBay
UPDATE: Here’s a second version of this press photo.
Also, Thanks to Lester (who found a front view of this same jeep in the Concord Armor At War series # 7058 titled The US Army Jeep at War by Steven Zaloga on page 70) we also now know that the inscription reads: To the Commander of the First Ukrainian Army Group from Soldiers of the American Armies of the 12th Army Group …. Lester believes the same thing is painted in Russian on the hood. The jeep also has the insignia of the major formations of Bradleys command on the cowling between the hood and windshield. Finally, apparently the picture in the book clearly shows the two extra holes in the front bumper making it a GPW model.
Here’s another press photo that captures the gift of a jeep by General Omar Bradley to Marshal Ivan Konev of the Russian Army. Six days later, Marshal Konev responded in kind with the gift of a horse to General Bradley, the inspection of which was captured in the latter half of this video.
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“This is an original press photo. Bradley, Omar (General) (United States of America). General Omar Bradley, commander of the United States Twelfth Army Group, presents an American carbine and jeep foreground to Marshal Ivan Konev of the Russian Army following banquet celebrating the victories of their troops, near Berlin, May 5. This photo was taken by William C. Allen Associated Press Photographer with the wartime still picture pool. Photo measures 10.5 x 7.25inches. Photo is dated 5-5-1945.”
Here’s another photo of the two with the jeep from Pintrest, which originally found it within the Truman Archives. The there are other jeep photos in the archives:
This photo is part of a series of photos shared by the families of famous Russian/Soviet families. There are other photos on this page that captured the first documented meeting of Russians and Americans on April 25,1945, near the German town of Torgau on the Elbe river.
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Wooden Kids Wagon with Trailer Princeton, IL $2800
UPDATE: Still Available.
(07/12/2020) Looks fun.
https://www.facebook.com/marketplace/item/315228506185780/
“1951 Willy’s Jeep replica. Wood body 18 1/2 horse Briggs motor. Fun toy for all ages. Hand made”
1957 Article on Wheeler-Walker’s Printshot
This April 30, 1957, article highlights the speedy service it’s red-themed jeeps and other delivery vehicles make possible. Attempts to learn more about this shop were unsuccessful, as there is a singer from the region named Wheeler Walker, so his stuff dominates the search returns.
CJ-5 Dealer Promotional Jeep **SOLD**
UPDATE: This sold on eBay Sunday night for $57.01 Plus $8.50 shipping. It had some damage in the tail gate area.
“I am offering for sale, a 1950’s-1960’s, Jeep Dealer Sales Promotional Model, Cast Metal. It is in Very Good Condition, Original, 5 3/4 inches, rubber tires, opening hood, folding windshield, heavy, tip of left side of front bumper broke off. Not sure if it was a dealer sales award or what. Nice looking Jeep”
CJ-5 Farms Jeeps at Farm Jeep
In his pursuit of CJ-5 Farm Jeep information, Barry shared the story of two CJ-5s jeeps used with a hay bailer out of California. The post includes many stills and a some youtube video from the jeeps in action.
https://www.farmjeep.com/robert-millers-hayfield-hero-jeeps/
2 Photos Showing CJ-6 at Hell’s Half Acre on eBay
The following two Polaroid photos show a CJ-6 available for a jeep tour of Hell’s Half Acre in Wyoming. The tour was located at Hell’s Half Acre’s post office, which opened in 1940. This page contains a photo of the post office from 1947; souvenirs were available, but no jeep tours at that time. The post office appears to have been leveled sometime in the 1990s or later.
View all the information on eBay
“2 Original Vintage Snapshot Photos Hell’s Half Acre Post Office & Hamburgers “
There is also this partial, color slide from 1960 that was likely taken about the same time:
Chimpanzees and Battery Powered Jeeps
UPDATE: A newspaper article from May 20, 1950, published in the St. Louis Globe-Democrat, provides more information about the jeep-driving circus chimp named Nero. He passed away later in the year.
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Originally Posted January of 2013: This 1950 postcard shows some chimpanzees driving a battery powered jeep. They were part of a Chimpanzee show at the St. Louis zoo started in 1925. Chimps were taught to ride bicycles, tricycles, motorcycles, ponies, a Great Dane, and more. You can learn more about them in the January 8, 1951, issue of Life Magazine.
“VINTAGE POSTCARD – CONDITION: VG. DATE/ERA: 1950s-60s. Standard Size 3.5×5.5.”
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You can view some additional pictures at Jalopy Journal (scroll part way down the page). The quality seems good enough that they may be from Life Magazine, but I tried, but failed to locate their original source. Here is one of the images.
On December 13, 1950, several newspapers announced that Nero had passed away. Here’s an article from the Southern Illinoisan:
1961 Photo of a CJ-2L(?) Pest Control Jeep
This 1961 photo of a lengthened CJ-2A pest control jeep with a sprayer unit can be found in the Wyoming Digital Archives. Given CJ-2L’s, those extended CJ-2As that appear to have been modified in Spokane and sometimes re-stamped as CJ-2L, were sold out of both Spokane and Montana (see ad examples at the bottom), it is highly probable this could have found its way from either location.
This particular jeep likely has a Porter-Reed aluminum half-cab.
CJ-2L long-wheel-base and CJ-2A extended ads:
This January 1953 ad seems the clearest in terms of a long-wheel-base CJ-2A. Other dealers in the Spokane and Missoula areas carried “lengthened”, “extended” or “long-wheel-base” CJ-2As as well. I believe the ‘extended’ jeeps were likely ones with extended rears, though whether that meant a permanent extension or a bolt on extension is not clear to me.
Fields Motor Company was in Dishman, Washington, which has since been absorbed by suburban Spokane.
Here’s an example from 1949. Sandifur Motors was profiled earlier this year:
Here’s an example of one ad from 1951. Burhart was a dealer out of Spokane, Washington.