The July 14th, 1955, issue of the Auburn Journal, Auburn California, highlighted events from a recent jeep trip in the Sierra Mountains from Wentworth Springs to Lake Tahoe.
Features Research Archives
Anyone Recognize This Tin Toy Jeep?
Andy mentioned he didn’t recognize this tin toy jeep. Neither do I. It looks similar to a Marx. The toy is about 4″ long. The grille’s uneven-ness suggests it is home made, but the rest seems manufactured to me. Any guesses? It sold for $29.99.
https://www.ebay.com/itm/Vintage-Small-Red-Tin-Toy-Jeep-with-Wooden-Wheels-/233685380233
1953 No Roads Needed Ads
These two “No Roads Needed For a ‘Jeep'” ads appeared during the late spring of 1953 in two different California newspapers. I don’t know if this was just a regional or a national campaign.
This first ad appeared in the April 29, 1953, issue of the Sacramento Bee, sponsored by the Winter Willys Company:
This second ad appeared in the May 12, 1953, issue of the Santa Cruz Sentinel, sponsored by Mosso & Puccinelli:
1986 Frankston, TX $26,000
This custom build is a little different.
https://www.facebook.com/marketplace/item/301274604531502/
“86 Stainless steel Willis jeep 9 inc Ford Rear end 4 speed transmission 350 motor bord 30 over with a 280 comp cam”
William F. Baggerman’s Trips to Central & South America in a Jeep

William F. Baggerman in 1946 standing in front of his 1946 VEC CJ-2A. Behind the jeep is a trailer (a box on wheels). Standing to the side of the jeep is Charles Mum of the Laredo, Texas, AAA. William is just about to enter Mexico in 1946.
Wiliam F. Baggerman was born and raised in the St. Louis, Missouri, area around 1914. He attended Washington University and Edinburgh University. He started Modern Management Co., a real estate management firm, in 1936, and later was employed with Sycamore Investors, Inc., a shopping center development company.
He entered what would become the Air Force right after Pearl Harbor and spent 20 months in the Pacific theatre, stationed for at least part of the time in Guam. While in Guam, for some unknown reason, he decided to travel to Central America after the war.
A year after the war ended, he purchased a jeep and, along with a trailer, headed south to Laredo, Texas, where he began his adventure.
After his trip, he wrote an 60 page book: Driving to Managua, Nicaragua (A Guide to the PanAmerican Highway Through Mexico, Guatemala, El Salvador, Honduras, and Nicaragua).
The book is part guide book and part travelogue, as most of the text describes dryly how to travel through the various countries. Yet, the pics feel far more personal; there are at least 10 photos, almost all of which include the jeep. You can view the entire book online at Hathitrust.org.
The jeep he used appears to have been a VEC with indents and a column shift, but without the rear hubs. So, I’d guess a 15xxx to 30xxx serial number. The trailer is a box on wheels … anyone know what model?
Let’s look at some pics!
This is a map of the Pan American Highway. It’s not clear to me how much he veered off the highway:
This pic shows him just entering Mexico:
Those are some beautiful mountains. But who is looking at the mountains when you can peek inside the cab and see the column shifter:
Apparently, even the jeep couldn’t take William everywhere:
Some eBay Photos
1. This first image shows a Cowboy in front of a CJ-3B with the jeep’s hood serving as a temporary desk. There is no description or date provided.
View all the information on eBay
2. These next three pics are included within one auction. View all the information on eBay. given the signs in the first photo, it would seem possible to locate where it was originally taken.
View all the information on eBay
“Original WW2 photos (2.5 x 3.75 inches), curled from age, with some handling wear. These belonged to Corporal Alton Gilbert, a soldier in Company A of the 506th Military Police Battalion.”
3. These three photos were taken near a mine in 1961. Based on the terrain, my off-the-cuff guess is that the scenes remind me of the area around Cripple Creek, Colorado. Anyone who knows the area better have different thoughts?
View all the information on eBay
“3 1960s 35mm Slides Family Enjoys Off Road Jeep Willys Mining Town Tour 1961”
1943 Hotpoint Ad ‘Join the Bond Wagon’ on ebay
UPDATE: Here’s another “Bond Wagon” ad for sale on eBay.
View all the information on ebay
“Grade per Six Grade System: Near Mint
Page size in English units (approximate): 10 1/4″ X 13 3/4”
1955 D.L. Beck Mfg Hardtop Brochure
This 4-page brochure from D.L. Beck Manufacturing included a separate price list that dates the brochure around August 1, 1955. Curiously, the “Econo” hardtop was no longer featured in the brochure (see a 1954 example brochure at the bottom of this post). Apparently that “Econo” line of hardtops wasn’t good enough after all (see letter at the bottom that explains the reference).
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Originally Posted December 14, 2014 —
3 Late-1940s Jeep Ads from Portugal on eBay
These three ads are each listed separately on eBay. Two of the ads are from 1947 and one is from 1948. All three are the same size, approximately: 13.5 x 18.5 cm (5.31 x 7.28 inches).
Don Pratt Jeep Tours
UPDATE: As best as I can tell, it looks like 1963 was when Don Pratt’s Jeep Tours began working with the Kachina Cab company. The article appeared in the August 13, 1963, issue of the Arizona Republic:
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Originally posted June 2019: According to this Pink Jeep Tour site, Pink Jeep Tours is the oldest continuously operating Jeep Tour Company in the United States. It was started in 1958 by a Sedona Realtor named Don Pratt, who would drive clients to see homes at Broken Arrow Estates. The Broken Arrow tour is the original Jeep tour and is still today the most popular tour in Sedona.Why did he make the jeeps pink? Mr. Pratt got the idea while visiting the Royal Hawaiian Hotel on Waikiki Beach, where everything was pink.
But, that’s only part of the story. In her book Echoes of Sedona Past, Mary Lou Keller explains how her and her husband cleared the first trail and how, when Glenn Keller decided not to open a jeep tour business, their friend Don Pratt asked if he could do it instead. Mrs. Keller covers the story in five pages of her book available to read on Google.The book also includes the image below of Mary Lou Keller with her do Pico in her (probably) 1946 CJ-2A: