Advertising & Brochures Research Archives

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Kaiser Willys Partners with Cereal Companies for Contest Prizes

• CATEGORIES: Advertising & Brochures, DJ-3A, Features • TAGS: This site contains affiliate links for which I may be compensated.

1) Colin shared this video clip. In the 1950s Post Cereal partnered with Kaiser Willys to giveaway a CJ-3B as demonstrated by this video.  All customer had to do was write down on a piece of paper their favorite Kellogg’s cereals.

http://www.youtube.com/watch?NR=1&feature=fvwp&v=SkDM7HHprXY

kelloggs-cj3b-contest-video-clip

2) (from an earlier post) In this 1960’s Kelloggs All Bran Contest, Kellogg’s partnered with Kaiser Willys to giveaway a CJ-5 or DJ-3A Surrey, plus an Aruba vacation.  1,500 model Surreys (Tonkas maybe?) were  given away, too. The box below was sold on eBay in August of 2012.

 
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1955 King PTOs and Winches Brochure on eBay

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

These King PTOS and Winches were produced by Koenig.

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1948 Roper Brochures for the Dozer Blade and Post Hole Digger

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** Was on eBay.

This is a pair of early brochures for the Roper Dozer Blade and Post Hole Digger.

 
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1960 Brochure for the Meyer Angledozers on eBay

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

I didn’t know these Meyer plows were called Angledozers.

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Milk River’s CJ-2A Fire Jeep & T-shirts

• CATEGORIES: Advertising & Brochures, Artists/Drawings, CJ-2A, Features, Fire/Police/Industry Vehicles This site contains affiliate links for which I may be compensated.

I ran across Milk River’s website, located in Alberta, Canada.  To help support the Milk River Fire Department, they have printed t-shirts with an illustration of the department’s 1947 CJ-2A Fire Jeep.  You can email them here for more information:  http://milkriver.ca/government/town-departments/emergency-services/47-willys-t-shirts-for-sale/sendto_form

Here’s a picture of their Fire Jeep:

 
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1968 Montgomery Ward Replacement Parts Book on eBay

• CATEGORIES: Advertising & Brochures, Catalogs, Features, Parts This site contains affiliate links for which I may be compensated.

Did you know that both Sears and Montgomery Ward companies both sold replacement parts for jeeps and scouts? See the next post for the Sears version of this catalog.

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1968 Sears Catalog of Replacement Parts on eBay

• CATEGORIES: Advertising & Brochures, Features, Parts This site contains affiliate links for which I may be compensated.

Here is the Sears version of a parts Catalog, though this doesn’t mention any Scout parts like the Montgomery Ward Catalog does.

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1961 Fleetvan FJ-3A Brochure **SOLD**

• CATEGORIES: Advertising & Brochures, Features, FJ This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** Was on eBay.

This is a good look at an FJ-3A brochure. It is 8.5 x 4 Folded , 17 x 8 Unfolded.

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Original FC-170 Brochure on eBay

• CATEGORIES: Advertising & Brochures, FC150-FC170-M677, Features This site contains affiliate links for which I may be compensated.

Here are several original FC-170 brochures at a good price.

“ORIGINAL SHOWROOM FOLDOUT provides PICTURES, FEATURES, SPECS and MORE on this unusual 4-Wheel Drive JEEP. In EXCELLENT CONDITION.”

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Maverick TV Show Mailer

• CATEGORIES: Advertising & Brochures, FC150-FC170-M677, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** Was on eBay.

This brochure was designed as mailer to promote the TV Show Maverick with James Garner as a joint advertising venture.  This is 8.5 x 5.5 folded , 8.5 x 11 unfolded.

 
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1957 Export Family of Jeeps (CJ-3B, CJ-5, CJ-6) Brochure on eBay

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

This is a neat Willys Export Corp fold out brochure that highlights the CJ-3B, CJ-5, and the CJ-6.

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1951 Salesman Quiz from a Willys Overland Training

• CATEGORIES: Advertising & Brochures, Features • TAGS: This site contains affiliate links for which I may be compensated.

I found this quiz from a sales training meeting from 1951.  The quiz is available on eBay if you want to purchase it.  I had planned to create an interactive quiz, but for some reason my theme isn’t cooperating with any of the quiz templates.  Of course, I was disappointed, because I planned to have music, flashing lights, amazing colors, audio tracks, balloons, spaceships, prizes, and so much more . . . Instead, just use pencil and paper and imagine everything else  . . . And thanks to Colin for organizing the answers for me!!

=====================================================

1. There are ……….. different Willys chassis.
(1) 2
(2) 5
(3) 6
(4) 8

2. In the Jeepster, the basic rugged frame is made …………………… to compensate for the open-type body.
(1) more flexible
(2) stronger
(3) more streamlined

3. Planadyne suspension provides a comfortable, big-car ride without ……………………..
(1) shock absorbers
(2) unsprung weight
(3) excessive weight and long wheelbase

4. Hotchkiss drive uses the car’s ……………………………… to transmit the push of the drive wheels to the total car.
(1) drive line
(2) rear springs
(3) torque tube

5. A measure of long clutch-life is ……………………, and on this basis, Willys clutches are outstanding.
(1) frictional area per horse-power handled
(2) horsepower per cubic inch of piston displacement
(3) area of clutch throwout bearing surface

6. The Hurricane engine’s ………………….. is in the cylinder head, resulting in better control of the temperature of the air-fuel mixture
(1) intake manifold
(2) carburetor
(3) exhaust manifold

7. The F-head design of the Hurricane engine permits ………………..
(1) a larger intake valve
(2) a smaller exhaust valve
(3) location of the exhaust valve in the cylinder head

8. The Hurricane engine has the high compression ratio of ………………… yet premium priced gasoline is not required.
(1) 7.2 to 1
(2) 7.4 to 1
(3) 7.8 to 1

9. In the Hurricane engine the arrangement of intake and exhaust valves is ………………..
(1) both in the cylinder head.
(2) both in the block.
(3) intake valve in head, exhaust valve in block.

10. On the basis of horse-power per cubic inch of piston displacement, the Hurricane engine is the ………………….full-sized American-built automobile engine.
(1) lightest-weight
(2) most efficient
(3) highest compression

11. All of the Willy chassis are designed and built …………….
(1) identical in construction.
(2) to do their particular transportation jobs.
(3) with excess weight to get comfort.

12. The Willys ………………… is universally recognized as the most dependable 4-cylinder, L-head engine in the history of American motor cars.
(1) Hurricane engine
(2) Lightning engine
(3) ‘Jeep’ “Go-Devil” Engine

Click here for the page of answers ===============>

 

 
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Salesman Selection ‘Tips’ from 1951

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

This is listed as a Willys Overland Document, but appears to come from the Studebaker Management Institute.  Either way, it’s a pretty interesting read.  The document has 8 pages total.

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1941 Article from Field Ford on the Ford Pygmy on eBay

• CATEGORIES: Advertising & Brochures, Bantam-FordGP-WillysMA-EarlyJPs, Features, Magazine This site contains affiliate links for which I may be compensated.

From the Magazine “Field Ford” comes a rare article about the Ford Pygmy Prototype.  The article projects that 30,000 of these 4-4s might be used eventually.

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1962 Hatari Sale Brochure with John Wayne **SOLD**

• CATEGORIES: Advertising & Brochures, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** Was on eBay.

Here’s an unusual brochure that highlights a variety of jeeps used in the movie Hatari starring John Wayne.

“Original 1962 Jeep advertising brochure based on the film Hatari with John Wayne. The brochure measures 8.5 x 22” when unfolded. It has a series of photos from the Hatari film, including some nice shots of John Wayne. The text describes 4 different Jeep models that are pictured and that were used in the film. It includes lines like “What a combination: rugged John Wayne and powerful Jeep vehicles.” This 50 year old Jeep brochure has the original address label on it but is still in excellent condition.”

Here are other images from the sale of a Hatari brochure in October of 2019:

1962-03-danger-handle-with-care-john-wayne-hatari-brochure1 1962-03-danger-handle-with-care-john-wayne-hatari-brochure2 1962-03-danger-handle-with-care-john-wayne-hatari-brochure3 1962-03-danger-handle-with-care-john-wayne-hatari-brochure4

 
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1955 Canfield Wrecker Brochure **SOLD**

• CATEGORIES: Advertising & Brochures, Features • TAGS: , This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** These brochures were on eBay in 2012.

Here’s a canfield wrecker brochure for a truck.

 
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1966 Canfield Overload Spring Brochure **SOLD**

• CATEGORIES: Advertising & Brochures, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** This was on eBay.

Here’s an example of overload springs sold in 1966 by Canfield. This includes a price list.

 
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More Traveller Wagon Information

• CATEGORIES: Advertising & Brochures, Features, Willys Wagons • TAGS: This site contains affiliate links for which I may be compensated.

Dan forwarded be this Traveller information, which has proved helpful for me.  Dan also took some a picture of Paul Berry’s 2WD Traveller, which you can see here (you can see all the pictures here, but you’ll need to scroll 2/3s of the way down the page).

 
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Wikomi Stockland Hydro-Blade & Scoop Brochure on eBay

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

This brochure has room for both the Hyrdo-Blade and Hydro-Scoop attachments.  It’s unclear to me just how many were used on the back of a jeep though.

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1953 Post Cereal Card #4 Pat Brady and His Jeep

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** Was on eBay.

Post Cereals had a set of Hopalong Cassidy cards in 1951 and Roy Rogers cards in 1952 and 1953.  The only card that included a jeep appears to have been Card #4 of the 1953 set, which shows Pat Brady and His Jeep.

 
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1942 W.S. America At War Card No 548 on eBay

• CATEGORIES: Advertising & Brochures, Bantam-FordGP-WillysMA-EarlyJPs, Features This site contains affiliate links for which I may be compensated.

Here’s a prototypeish jeep depicted amidst a battle with Japanese soldiers.  I looked for other jeep related cards among the series, but I could only find a handful of other cards.

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1955 Greenline Moldboard Plows on eBay

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

More optional equipment for your farm jeep.

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Jeep-A-Trench Prices and Models List

• CATEGORIES: Advertising & Brochures, Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: Was on eBay. **SOLD**

There were many variations of Auburn’s Jeep-A-Trench. This list shows pricing, width, and depth options.

 
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Parkway Conversion Brochure on eBay

• CATEGORIES: Advertising & Brochures, Features, Fire/Police/Industry Vehicles, Willys Wagons • TAGS: This site contains affiliate links for which I may be compensated.

One of the arguments for the Parkway conversion is that the delivery wagon “can now be registered as a suburban vehicle, which grants it access to boulevards and other zoned sections where commercial vehicles are not allowed.”

Anyone know how restrictive this zoning was?

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1961 Howe Fire Apparatus Brochure on eBay

• CATEGORIES: Advertising & Brochures, Features, Fire/Police/Industry Vehicles • TAGS: This site contains affiliate links for which I may be compensated.

Lots of specifications listed, as well as additional equipment options.

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