I missed out on this rare Garwood DumpOMatic Hoist Bed Booklet for the FC-170. It sold for $28.97 on eBay yesterday morning. I
Advertising & Brochures Research Archives
1954ish Instructions for Installing Winch
This unusual document offers several pages of instructions for installing a crankshaft pulley powered “Jeep Winch” on a CJ-3B. It’s curious that the winch is not branded as part of the document, but I am guessing is a Braden winch?
Warn LockOMatic Brochure
As a part of the purchase of the gun brochure last night, I also received this LockOMatic hub brochure. It starts as a 2″x4″ brochure that folds out.
1970 Kelly Manufacturing Brochure
Will asked if I’d scan this brochure for him. In a post a couple days ago I thought the Bonanza III hardtop had wide glass pieces where the brown indents are, but it turns out those are just indents with dark brown simulated walnut stickers. This also shows that Kelly made Jeepster Commando and Bronco hardtops.
1954? Service Wrecker Mailer on eBay
The seller lists this as a 1954 brochure, but given there’s a chart dated “May 1955”, I’m gonna guess this is more like 1955 or 1956. The auction ends about 8am PST Saturday.
“Up for Auction is a Very Rare and Amazing 1954 Operators Like Mr.Service Find Profit in The ”Jeep” and Jeep Wrecker with 4 Wheel Drive Universal Brochure/Advertisement, top right corner has a tiny piece missing in very good condition.”
CJ-5 Brochure From South Afrika on eBay
This brochure was designed in Zurich. This copy was sent to Willys Afrika circa 1960(?). It’s for sale out of Great Britain, so there’s a hefty charge for mailing to the US.
“An original Willys Jeep CJ-5 sales brochure – Willys Jeep Universal CJ-5 Emblem of 4-Wheel Drive Transportion brochure
Contents Include:
Worlds Most Useful Vehicle
Jeep Versatility
Functional Design Jeep Economy
Jeep Durability
Power to all Four Wheels
Petrol of Disel Engine – Jeep Balanced Power
Specifications
No of Pages: 8
Format: Stapled booklet
Reference No/Part No: CJ-5 100
Measurements: 8.25 x 8.25 inches ( (210 x 210 mm)
Condition: Very good. The back page has some wear marks on it, blurring the print a little. There is an ink stamp for a dealership in South Africa. Please see photographs for details.”
Ad for an Autodyne Hardtop
UPDATE: A search revealed a second ad, this time in the December 1968 issue of Desert Magazine (pg 34). That same issue also included ad for VW fenders by the same company (pg 42).
This fiberglass hardtop for CJ-5s was advertised in the November 1968 issue of Four Wheeler. I’ve never run crossed one.
1968 Desert Magazine Ad of the VW fenders:
Koenig Hardtop Brochure
This was another good score off of eBay. I’ve seen the first few pages before, but not the last page with the all steel grain boxes.
1962 Kelly Hardtop Brochure
I snatched this awesome Kelly hardtop brochure off of eBay for a good price. It includes information on the Kelly Safari hardtop. What I like is that the brochure also documents the models numbers.
Also included was the price list (one that includes two different types of dispatchers) and an original order envelope. I also didn’t know that Kelly interacted with Kayline tops at one point. Based on a Kayline brochure, it appears that Kayline handled the territory west of the Mississippi, while Kelly sold Kayline tops east of the Mississippi.
Monroe Hydraulic Lift Brochure on eBay
Bestop Back Seat Brochure **SOLD**
UPDATE: **SOLD** Was on eBay.
I didn’t know Bestop made backseats. Not much useful info on what types they made.
1949 Seco Mill Direct Drive Brochure
Early Warn Brochures
I missed out on these early Warn brochures that sold on eBay. There were two hubcap brochures, also known as “summer hubs”. The third brochure (in yellow) touts the Automatic Warn Hub. According to Hugo Vidal, Warn Industries and Hugo’s company AVM had all kinds of trouble with the Automatic hub, so it was discontinued (possibly in favor of the Warn Lockomatic hub?).
Warn LockoMatic Hub Brochure
Quincy Air Compressor Brochure
1948 Newgren Stabilizer Brochure on eBay
Cool Newgren color brochure.
“Up for auction without reserve is an old Single Sheet Double Sided Advertising Brochure for the Newgren Company. This company made Farm Implements and Accessories especially “Tailored” for Use with the Jeep equipped with the Monroe Hydraulic Lift. This brochure is specific to the Newgren Lift Stabilizer Kit For the Jeep. Form No. N-60A.”
Newgren Pest Control Brochure on eBay
Nice color brochure of a Newgren sprayer.
“Up for auction without reserve is an old Single Sheet Double Sided Advertising Brochure for the Newgren Company. This company made Farm Implements and Accessories especially “Tailored” for Use with the Jeep. This brochure is specific to the Newgren Row Crop and Field Sprayer For the Jeep. Form No. N-184 9/48. Condition is good with light edge wear, tear and some creasing. This brochure is a hard to find farm Jeep advertising piece.”
22 Carat Gold-Plated FC-170 Dish on eBay
Can’t be too many of these around.
“Presenting for a FC 150/170 pickup truck enthusiast consideration is an American made VINTAGE NOS CORRECTLY COMPLETE 22K GOLD PLATED ACCESSORY MASCOT. This super rare all metal mascot FC truck dish is a deluxe collector’s edition personal unique outstanding desktop accessory!! It has always been stored in it’s original red soft cloth custom fit pouch, with original instruction care label, packing tissues paper and complete colorful original dealer display box!! The approx. measurements are a 6″ diameter dish with a 2 1/4″ by 1″ highly detailed elevated/pedestal mounted FC truck. Note: 1 end corner section of this original dealer box has separated over the years while in storage. That being said this ultra rare vintage forward control Jeep pickup mascot truck will be double boxed for proper protection for safe shipment. Both metal dish and pedestal/mounted cast metal truck are in extremely nice overall original vintage condition for their obvious age. I believe this extremely outstanding 22K gold plated collector’s FC truck enthusiast mascot accessory would be the ultimate/special/thoughtful/rare gift for any vintage Jeep truck owner’s mantle or desktop. The written description above is my opinion and should in no way be construed as a guarantee of authenticity, age, or condition. Remember no guarantee was given or implied on this item.”
1960s Jeep Equipment Book
This Jeep Equipment book looks like it was from the early 1960s, given the photo of the CJ-5 with the fake battery box lid. .
Willys Motors Pen & Pencil Set on eBay
Ink Pen is a little rough.
“Pen & Pencil Set from WILLYS MOTORS INC. The Ink Pen needs a spring and has a lot of the writing and art rubbed off. The Pencil works perfectly and has most of the art and lettering. This set comes in the original plastic case with the Guarantee and instructions from Shaffer’s.”
Kayline Top Dealer Poster on eBay
This was probably a mid 1960s poster given the Tux Park featured at the top.
“THIS AUCTION IS FOR ONE ORIGINAL ,VERY LARGE WILLYS JEEP “KAYLINE TOPS FOR JEEPS” – “OUR BUSINESS IS TOPS” DEALER POSTER.
THE SIZE OF THE POSTER IS 36X23 INCHES APPROX.
DATING THE POSTER IS HARD BUT FROM THE PICTURES ON IT DATES IT FROM THE 60’S OR SO.
THE MAIN JEEP ON THE POSTER IS A NICE TUXEDO PARKER EDITION CJ5.
THE POSTER IS IN GREAT SHAPE WITH MINIMAL WEAR ON EDGES OR ON PRINT FROM BEING STORED ROLLED FOR MANY YEARS. IT HAS BRIGHT COLORS AND GRAPHICS. POSTER WILL SHIP ROLLED.”
Meyer Cabs Poster on eBay
This one is nearly 3.5 feet wide. Has a few small tears.
“THIS AUCTION IS FOR ONE (1) KAISER JEEP CORP. DEALERSHIP POSTER ADVERTISING FOR “MEYER JEEP CABS”. IT LOOKS LIKE A TUXEDO PARK EDITION OF THE CJ5 PICTURED! IT DATES FROM THE 50’S/60’S LOOKING AT THE MODEL OF JEEP, AND IT MEASURE 41 X 29 INCHES APPROX.
THE POSTER IS VERY BRIGHT WITH GOOD COLOR, THERE ARE WEAR AND SMALL TEARS ON THE EDGES, OLD TAPE ON BOTTOM EDGE, A PIECE OF PRINT IS MISSING FROM THE “MEYERS” SYMBOL ON LOWER RIGHT, AND SOME EDGE PIECES ARE MISSING. THERE ARE ALSO 6 SMALL ROUND PUNCH THROUGHS ON THE PRINT.
OVERALL A NICE, ORIGINAL, VINTAGE PIECE OF JEEP ADVERTISING THAT WILL LOOK GOOD FRAMED.”
Mid-1940s? Winter Term Army Education Poster on eBay
The jeep plays a small part in this unique poster.
“THIS AUCTION IS FOR ONE Original Vintage “ARMY EDUCATIONAL CENTER – WINTER TERM” POSTER.
DRAWN BY M.I.MAUL.
LIGHT PAPER. POSTER FEATURES A VINTAGE FLAT-FENDER JEEP ON IT WHICH COULD HELP DATE IT.NO DATE NOTED ON POSTER, BUT THE JEEP HAS A “45” ON IT??
FAIR/GOOD CONDITION OVERALL WITH CLEAN,CLEAR COLOR. EDGES HAVE WEAR AND SOME TEARS AND A SMALL PART MISSING BUT WILL LOOK GOOD IF FRAMED. POSTER WAS ALWAYS ROLLED.
POSTER MEASURES 231/2 X 16 1/2 APPROX.”
1962 Perkins Engine Brochure on eBay
1957 Willys Export Heavy Construction Brochure
UPDATE: **SOLD** Was on eBay.
The is a cool brochure. I’d have purchased if it had been cheaper.
“‘Jeep®’ VEHICLES
FOR ALL HEAVY CONSTRUCTION PROJECTS
Measures about 7 ¼ X 9 inches in its folded
position. Opens to about 22 x 14 ½ inches”