Advertising & Brochures Research Archives

advertising and brochures

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Cameron Oil Tools Ad

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

Roberto Flores shared this magazine ad, reprinted in a book.

Roberto wrote: “I have just scanned this image from “The American Jeep in War and Peace”, by Kurt Willinger and Gene Gurney, Crown Publishers. I love the image: at least for me it depicts my idea of jeep: adventure, freedom, friendship, nature… Although I have been searching for this at the net, I couldn´t find it.”

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1955 Lift-o-Matic Hydraulic Tailgate Brochures

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

Here’s a second set of Lift-O-Matic Hydraulic Tailgate brochures.

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ORIGINAL POST (02/23/2013):  This was sold in 2013 on eBay.

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1959? CJ-3B/Mitsubishi Poster/Brochure on eBay

• CATEGORIES: Advertising & Brochures, Features, International This site contains affiliate links for which I may be compensated.

Here’s an unusual brochure that folds out to a 16″ x 19″ poster. Price would have to drop for me to consider it.

View all the information on eBay

“Original part color folder , 8 x 9.5 folded , 16 x 19 unfolded , opens to a poster .”

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1959? Vehicles Doing World’s Work Brochure

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

Thanks to Ted for letting me borrow and scan this brochure. It will be the basis of the next poster, though I will be making some changes to it. I *think* this is a 1959ish brochure, as the truck/wagon windshields are still two piece, yet there is no DJ-3A Surrey.

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Jeep Sales Kit on eBay

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

UPDATE: This is back on eBay.

View all the information on eBay

“JEEP Sales Kit for CJ-3B, CJ-5, CJ-6, Vintage!
All interior items are in excellent condition. The large envelope is rough around the edges.

Includes:
Envelope to hold all items “THIS KIT WILL SELL THIS JEEP”
Specifications on CJ-3B, CJ-5, CJ-6
Postcards
Round Paper Hang Tags
Assoc Salesman’s Prospect Book
List of target clients (Farm, Construction, Automotive, Government
Punch-out paper arrows to apply to vehicle
Master Owner Record
Features fold-out: 4-wheel drive, traction, power, etc”

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Continue reading

 
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1960 Aspen Jeep Travel “Little Percent” Brochure

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

UPDATE II: Here’s the full brochure:

  1. Front and Back cover:

1960-jeep-trips-little-percent-brochure1

Inside of brochure:1960-jeep-trips-little-percent-brochure2

UPDATE: Thanks to Andy for inspiration.  I located a photo of the founder of Little Percent, Natalie Gignoux, in a CJ-3A. You can view some other, non jeep photos, here.

Natalie Gignoux (b1940-d2009) first opened the “Little Percent Taxi”, originally a jeep service to help folks around Aspen. In 1955 she bought a taxi service. In 1962 she sold out to another taxi service. In 2009 she passed away in Glenwood Springs, Colorado. Some history (which I hope to wind into more of a narrative):

  1. Why Natalie went to Aspen: https://books.google.com/books?id=gr-BAAAAMAAJ&q=natalie+gignoux&dq=natalie+gignoux&hl=en&sa=X&ved=0ahUKEwiFz7-E3ePdAhVQb30KHZO4ANkQ6AEIODAD “Natalie Gignoux first came to Aspen because her aunt had asked her to make sure that her cousin went back to .. [college?] .. only snippet displayed)
  2. Article on the Taxi Service: https://www.aspentimes.com/news/local/willoughby-not-everyone-enjoys-a-jeep-tour/
  3. Aspen history: https://www.aspenjournalism.org/2017/01/11/aspen-ski-history-timeline/
  4. Natalie helps with Operation Ski Lift: https://www.aspentimes.com/opinion/columns/tony-vagneur-saddle-sore-169/
  5. Natalie enters jeep race in 1952: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19520904.2.4&srpos=17&e=——-en-20–1–txt-txIN-Natalie+gignoux——-0-#
  6. Natalie buys Taxi Service: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19550203.2.3
  7. Wins second place in float contest: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19550113.2.38&srpos=1&e=——-en-20–1–txt-txIN-Natalie+gignoux——-0-#
  8. Natalie sells out in 1962: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19621214.2.24&srpos=3&e=——-en-20–1–txt-txIN-Natalie+gignoux——-0-
  9. Jeep Trip to Gen Canyon, Colorado: https://books.google.com/books?id=M4pkDQAAQBAJ&pg=PA2&dq=natalie+gignoux&hl=en&sa=X&ved=0ahUKEwiFz7-E3ePdAhVQb30KHZO4ANkQ6AEIMjAC#v=onepage&q=natalie%20gignoux&f=false
  10. By 1976, Natalie was Aspen’s Ticket Sale Manager: https://books.google.com/books?id=uvT6l5Z5bVkC&pg=PA16&dq=natalie+gignoux&hl=en&sa=X&ved=0ahUKEwiFz7-E3ePdAhVQb30KHZO4ANkQ6AEILjAB#v=onepage&q=natalie%20gignoux
  11. Natalie’s obituary: http://www.tributes.com/obituary/show/Natalie-A.-Gignoux-86916951

2018-09-13 — Original Story was about the brochure on eBay.

 

 
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1962? Jeep Family Brochure

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

This one was on eBay. I thought I would win it on Sunday, but someone outbid me at the last minute. Anyone have an electronic scan of the folded-out page? I’d like to use it to make another poster similar to last year’s poster.

1958ish-jeep-family-brochure1 1958ish-jeep-family-brochure2 1958ish-jeep-family-brochure3

 
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Year? Willys 475 4WD Ambulance French Brochure **SOLD**

• CATEGORIES: Advertising & Brochures, Features, Fire/Police/Industry Vehicles This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** Was on ebay.

Here’s an unusual Willys ambulance brochure in French.

“Original Willys Ambulance folder brochure. Covers MIL-NER model 475 (4WD). Brochure is in French language ONLY. NO English. Measures about 8-1/2″ x 11″. Used Condition. Shows wear, stains.”

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1940s? Canadian-French Jeep Brochure **SOLD**

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** Was on ebay.

Late 40s brochure based on one of the drawings, which has bumper gussets and the CJ-2A-type transfer case crossmember.

View all the information on ebay

“JEEP WILLYS 1950s dealer brochure – French – Canada – ST501000818”

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1973 Bobcat Body Ad

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

Jim shared this magazine advertisement featured in the August 1973 issue of Four Wheeler Magazine.

1973-08-fourwheeler-magazine-bobcat-ad

For comparison, two years earlier, in 1971, this ad below was published in PNW4WDA Region 1 directory.

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A 1970 Four Wheeler article that introduced the Bobcat body to folks outside the Pacific Northwest featured this logo, which was used in both ads above.

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JeepKing Hardtops

• CATEGORIES: Advertising & Brochures, Features • TAGS: , This site contains affiliate links for which I may be compensated.

Another interesting item in the 1957 Berg’s Truck and Parts Co (Aka the King of Jeeps) Catalog was this “Jeep King” hardtop advertisement, for both half and full-size tops. It looks like it’s a private branding of the Beck (or Kemco) Jeep Cabs, because the door has the split window. As far as I know, that wasn’t available on the Kelly hardtops manufactured by Kelly Manufacturing (which is the company Kemco became).Also, the Kemco had the small window on the half cab, as does the Jeepking half cab.

1957-jeep-king-berg-parts-jeepking-hardtop

 
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Jeep Specialized Vehicles and Equipment Brochure **SOLD**

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** Was on eBay. It is 28 pages I believe.

1955ish-jeep-specialized-equipment-brochure
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The 2019 Holy Toledo Calendar and Summer 2018 Dispatcher Are Available

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

Norris-Banonis has released the 2019 Holy Toledo Calendar and the Summer of 2018 issue of Dispatcher Magazine. If you look carefully, you’ll find a picture of Ann and I taken at the 2018 Willys Jeep Reunion.

2018-fall-dispatcher-2019-holy-toledo

 

 
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1961? Jeep Family “Get Around the Job” Brochure on eBay

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

This is one I hadn’t seen.

View all the information on eBay

“Vtg 1960 – 1950’s Jeep Truck Wagon (CJ-5, FC-170) Advertising Dealer Brochure
Condition: Good (See Photos For More On Condition) Slight Wear On Edges, Slight Fold Crease Lines.
8 1/2″ X 11”

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1951 Jeep Will Do More Jobs Brochure **SOLD**

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** Was on eBay.

This is a hard-to-find brochure.

“This listing is for a Vintage 1951 WILLYS OVERLAND JEEP Mailing Brochure. This nice piece is for the Universal Jeep used for Commerce, Farming & industry. This measures 16 1/2″ X 11″ opened, 8 1/4″ X 5 1/2” closed. Dealer stamp “Willys Overland Motors Toledo Ohio, USA, little stains, small tear in seam. Form # CJ3A-M2-50M-151-GG. Buyer pays only $2 USA First Class Mail. See my other vintage items, I will combine shipping to save you money!”

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Cutlas Wheel Cover Brochure **SOLD**

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** Was on eBay.

I can’t remember seeing this ad for a Cutlas Wheel cover that included an FC-170.

“ORIGINAL RARE 1960 JEEP Cutlas Wheel Covers Fact Spec Sheet Folder Brochure, 8-1/2′ x 11″, one page”

cutlas-wheel-cover-brochure-fc

 
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1968 Tierra Del Sol Jeep Club Desert Safari

• CATEGORIES: Advertising & Brochures, Features, Magazine, News • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: This 2008 post is incomplete. I will update it with the full story when I get a chance.

The 1968 issue had an article that underscores how popular jeeping had become.  One event in California, the Desert Safari, organized by the Tierra Del Sol 4wd club, brought in 600 jeeps and over 2500 people.   Below is the cover story’s picture.

 
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Newgren Hi-Speed Weeder

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

The documents come from to late 1940s binders. Both refer to the Newgren Hi-Speed Weeder.

Scan10096-newgren-high-speed-weeder Sca-10095-newgren-high-speed-weeder1

Newgren-hi-speed-weeder-spreader1b-lores

 
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Willys Motors Bulletin About Illuminating Jeep Signs

• CATEGORIES: Advertising & Brochures, Documents, Features This site contains affiliate links for which I may be compensated.

An anonymous reader we shall call “Mr. Packrat” has offered to share from time to time a collection of documents he’s gathered. So, many thanks to him for his ‘donation’ to our collective educational efforts!

This is the first item, an interesting look at the selling of signs to dealers by Willys Motors.

1957-06-07-illuminating-jeep-sign1 1957-06-07-illuminating-jeep-sign2 1957-06-07-illuminating-jeep-sign3

 
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McCluney & Brown’s Wheatland Chisel

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

This farming equipment was manufactured out of Texas by the Mcluney & Brown Manufacturing Company and included in a circa 1948 Willys Equipment Book.

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German Kaiser-Wilys-Simca Ad

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

Buz spotted this interesting advertisement on a Facebook post.

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Fords Hammermill

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

It’s a “honey” of a combination, a Ford hammermill and a jeep.

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Newgren’s Porto-Mill Brochure

• CATEGORIES: Advertising & Brochures, FC150-FC170-M677 This site contains affiliate links for which I may be compensated.

Did any of these Porto-Mills survive?

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Newgren Plow Brochures

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

Barry asked about Newgren pull plows, so there are some examples that I have (I hope this is what you were seeking).

Newgren 16″ Single Bottom Plow

Scan10103-newgren-16-plow Scan10104-newgren-16-plowNewgren 16″ Lift Type Plow:

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Newgren 12-14 Inch Double Bottom Lift Type Plow:Scan10053-newgren-lift-type-plow

Continue reading

 
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1969 Kelly Tire Carrier Brochure on **SOLD**

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

UPDATE: **SOLD** Was on ebay

(02/09/2018) This brochure includes a dealer confidential price list. Note the flip down style of tire carrier.

“original Non Color Sheet , 8.5 x 11 , 2 Sheets , 3 File Holes At Left Edge , Kelly Rear Tire Carriers”

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