Given the winch, this is a good price.

“I’m selling my 1955 Willys. I am the third owner, I bought the Jeep from a relative of the original owner. It runs and drives well, although it is made for the trail, not the highway. Car is in good condition except for a few spots of minor rust and some dings and dents, which are expected for a 60 year old car. Car is a 3-speed manual with a modest 4cyl motor. Car has a soft top with doors and also a roll bar. Only reason I’m selling it is because I have too many cars now and I’ve ran out of space on my driveway.”

http://sfbay.craigslist.org/eby/cto/5555032862.html