emailNeed to contact me and don't have my email? Click on email button.
Welcome to eWillys.com, a website for vintage jeep enthusiasts. I update this website nearly every day with jeep deals, jeep history, interesting reader projects, jeep related info, and more.
These quick searches can help you find things on eBay. People list in the wrong categories all the time, so don't be surprised to see brochures in the parts area for example.
The links to posts below show jeeps grouped by models, condition, and other ways. Some of these jeeps are for sale and others have been sold. If you are unsure whether a vehicle is still for sale or not, email me at d [at] ewillys.com for more info.
There are plenty of interesting, unusual, historic and surprising stories related to Jeeps and their owners. In addition, some of these features have nothing to do with jeeps. This link will display all featured stories starting from the latest.
Looking for parts and not sure where to go? There are a variety of large and small new and used parts sellers both online and offline.
Importantly, the allure of buying a project jeep can be romantic. The reality of restoring a jeep can be quite different, expensive and overwhelming without the right tools and resources. So, tread carefully when purchasing a "project". If you have any concerns about buying a vintage jeep, or run across a scam, feel free to contact me for help, comments or concerns .
A 1955 newspaper ad for jeep looks familiar to me. Noticing that the spare tire was mounted like that of a CJ-2, I realized that the CJ-5 portion of the photo had been illustrated and an extra tree added.
Here’s how the ad looks, edited and cropped, in 1955 (ad is on eBay):
Here’s how the original 1945 press photo looked:
Dave – Do you know if Willys did its own marketing or used an outside firm? There are other ads from ’55 that show a CJ5 prototype. So why use a doctored 10 year old picture? Interesting find.
They used more than one outside agency.
American Advertising was the main one, and contracted other outside firms, mainly in New York, Carl Byoir.
Frank Canaday, Wards brother, was the Chairman of American Advertising. Before Ward Canaday took over Willys, He was the Chairman of American Advertising…
Frank wanted to be a novelist, not a shadow puppet for Ward (in his own words)
Barry: Keith knows more about this than I do.
I don’t know why they’d use an old image like that, but I can only guess someone was in a hurry and had to work with what they had.
There are other examples of modifying photos in Fred Coldwell’s Production Civilian Jeeps 1944-1945: Models CJ-1 & CJ-2. He shows actual photos vs. the modified ones used in marketing pieces.
– Dave