And now for something completely different. I’m a little surprised they’d use the acronym jeep . . . http://www.mtw.gov.jm/JEEP/jeep.aspx
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And now for something completely different. I’m a little surprised they’d use the acronym jeep . . . http://www.mtw.gov.jm/JEEP/jeep.aspx
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I let them know it’s a registered trademark of Chrysler and they said it’s JEEP or J.E.E.P. and that they weren’t going to change it. I forwarded the email to Chrysler as they went through the same lawsuit in Turkey a while back and won. I hate to see the word used for anything but the Great American Icon we all love!
I must have missed the periods in the giant JEEP they have on their logo. I suspect they are using 1 pixel periods 🙂 Their use of san serif block letters would make people confuse it with JEEP’s logo, which is one big indicator of a trademark violation.
While it is a registered Trademark, whether they registered it to cover employee programs on an international level could be the only hitch. Out of curiosity, was the Turkey lawsuit was related to automobiles?