Looks like a cool old sign featuring a CJ-3B (okay, so it is in the background, but I still think of it as being the featured item).
3 Comments on “CJ-3B & Camel Cigarette Sign Westerville, OH $50”
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Looks like a cool old sign featuring a CJ-3B (okay, so it is in the background, but I still think of it as being the featured item).
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So as a consumer, we’re supposed to think this is a manly man doing the manly thing of carrying his flat tire in the outback, while smoking his choice of manly cigarettes, and want to emulate him.
But any jeep person has the common sense enough not to tread in the wilds without the spare tire every jeep had on it to prevent this very (basic) situation. When seeing this ad for the first time while reading his Field and Stream, the REAL man instead thinks this guy must be an imposter as no real jeep buy/gal would likely be caught in this situation. His judgement is therefore suspect, and so might be his choice of cigarettes. If you could see, he might shave his legs too. REAL men have a spare, a bit of a beer gut, and smoke cigars if they smoke anything at all. The REAL man stays in the jeep swigging the cold one his REAL woman gives him as she insists on changing the tire herself.
And on the other side of the fence, I always liked these adds, even though I’ve never been a smoker but always owned a Willys Jeep. To me the add represents the rugged character of the Jeep, not the individual. The connection between Camel cigarettes and a Jeep is not by accident. Camel Cigarettes were known for being “STRONG” in tar & nicotine, hence the connection with the Willys Jeep. Although the circumstances represented in the advertisement are somewhat of a “STRETCH”, the idea was to sell product, in this case Camel Cigarettes, and that it did well.
OMG Lew: TOO funny! ROFLMAO,
…although practically speaking Mike is correct.
But are you saying a REAL MAN doesn’t shave his legs? Tell that to Michael Phelps 🙂
As for the CJ3B in the ad, what’s with the back of the tub? …the sides and back appear to be extended upward.